Health-Tech Consulting
Founder-led, internationally accredited MedTech consulting for ambitious healthcare businesses across Asia Pacific and beyond.
Who We Help
-
MedTech Companies, Startups, and Knowledge Transfer Institutions seeking to commercialize, scale, or optimize their medical device portfolios in Asia Pacific and global markets.
-
Executive Teams looking for a mix of strategic mentorship, hands-on coaching, and operational leadership to accelerate go-to-market success.
What We Promise
-
Direct access to a founder who has personally led teams and therapies from concept to regional rollouts across Asia Pacific.​
-
Deep-rooted commercial and go-to-market strategy.
-
Proven expertise in medical device technology evaluation, market development, and KOL engagement.
-
Expertise spanning cardiology, orthopedics, interventional oncology, and peripheral vascular interventions.
-
Custom coaching and training programs for leaders and teams aiming for sustained growth in complex medical device environments.
Experience & Achievements
20 years of Medical
Device Experience in
the Asia-Pacific region
Elizabeth’s robust commercialisation came from over two decades of product marketing in therapies such as implantable pacemakers and defibrillators, drug-eluting stents for coronary and peripheral vascularisation, reconstructive joints, spine, trauma and hospital beds. She previously served as regional marketing director at Medtronic, Stryker, Merit Medical, and Biotronik. She also served her overseas assignments in the United States and Singapore with respective companies.
Achievement Highlights
Elizabeth won an award in her early career at Marketing Excellence at Medtronic.
“Elizabeth's leadership in launching the Endeavor drug-eluting stent in Asia Pacific led to significant market share growth in 18 months. Her efforts included comprehensive launch planning and the training of multiple sales forces. These accomplishments are especially notable considering that Elizabeth was Asia Pacific's only Coronary Stent Marketing resource.” At Town Hall Meeting in Medtronic Headquarters, Minneapolis, US.
​
Featured in Women at BIOTRONIK (March 2022)
Four of Our Most Inspiring Leaders Talk About The Most Important Lessons From Their Careers​
